HONEY MAID
Design
Video
Production
A true "love conquers hate" type story. Honey Maid put out a spot that celebrated diversity and that the definition of "family" is different in every household. THIS IS WHOLESOME was meant to showcase love, community, and care. However, the internet is filled with people who don't share the same values or ideals that Honey Maid does.
So to combat the hate that Honey Maid received for the spot, we created another spot where we literally took all the hate and turned it into love. And in the process we showed that there was more love out there in the world. <3